Pinterest has the highest ACSI scoreĪCSI is the American Customer Satisfaction Index. It’s a good idea to invest in a Pinterest marketing strategy so you can take advantage of this platform. Pinterest is a profitable platform, which means it’s likely a stable platform. The platform also generated $2.5 billion in revenue throughout the whole of 2021. Pinterest’s Q4 is often its best quarter of each year, with it outperforming the first three quarters of the next year for the last three years in a row. Pinterest generated $877 million in revenue in Q4 of 2022 Because nearly half of the platform’s users have an annual income of over $100,000, they’re ready to buy when they browse the platform for products. Pinterest is a platform that’s perfectly poised for social commerce. 45% of US users have an income of over $100k In fact, we have one compelling reason to have a presence on Pinterest as our next stat. While Pinterest may not be as giant as some of the other social media platforms, that doesn’t mean it’s not worthwhile. The first four are, of course, Facebook, YouTube, WhatsApp and Instagram. When it comes to users, Pinterest is the 15th most popular social media platform worldwide. ![]() Pinterest is the 15th most-used social media platform Pinterest stats every marketer should know 1. Pinterest advertising and marketing statistics. ![]()
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